A Refresher on the Popularity of Mercedes-Benz in India

Mercedes Benz India was founded in 1994 and is headquartered in Pune, Maharashtra. This company is known for pioneering the luxury car segment in India. It has essentially been recognized as one of the most admired companies of the country, and enjoys a greater market share in comparison to its competitors in India. Mercedes Benz has more than 80 outlets spread across 40 cities in the country, and boasts of having the widest network reach among all luxury car manufacturers here.  People can check out the Mercedes Benz price in India from these outlets, and subsequently purchase the dream luxury vehicle of their choice.

Popularity of Mercedes-Benz in India

Mercedes-Benz recently published its half-yearly sales reports for the time period of January to June 2018 in India. According to these reports, Merc has sold 8,061 units during this time period, which essentially is the best in terms of half-yearly sales that Mercedes has ever registered in the country. These figures underline that there has been 12.4 per cent growth in the sales of the company in comparison to the percentage of sales made last year for the same time period. These figures subsequently strengthen the position of Mercedes-Benz as India's highest-selling luxury car maker.


The 'young' product portfolio of Mercedes has been one of the key driving factors behind its strong sales figures in the country. The volume growth of the sales figures of Mercedes Benz was led by its SUV portfolio, and was closely followed by its sedans. The GLC was recorded as the highest-selling SUV, seconded by the GLE and GLS. Among all the luxury sedans, the E-class long wheelbase of Mercedes has enjoyed a consistent popularity among Indian car buyers.  In addition to this, the C-Class is also highly favored by the luxury car buyers in its segment.


The successful run of the new generation Mercedes-Benz vehicles across markets has also additionally magnetized a number of young car buyers, thereby enhancing its customer base.


Purchasing a Mercedes in India

People can check out the prices of Mercedes Benz vehicles in India, as well as purchase them from any of their authorized dealers in their city. They can even check out the websites of such authorized dealers in order to acquire detailed information and specifications of various Mercedes vehicles. 

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